Nowadays, some consumers are less influenced by advertising than in the past. What are the reasons? Is it a positive or negative development?

IELTS Writing Task 2 (Essay): Hints and Sample Answers Let me try to write.
 IELTS Academic Essay Answers - #7099
Question:
Nowadays, some consumers are less influenced by advertising than in the past. What are the reasons? Is it a positive or negative development?
Answer Hints:
The question has two parts: the reason and your opinion about positive or negative. In the reason part, you should compare it with the 'past.' Please don't ignore the word. For the latter part, you can choose either or both. It's an open question.

Reason
  • More methods and larger quantities to publish Ads.
  • A few cheating contents hurt Ads credit.
  • Consumers can get information from Google or social media.
Positive development
  • Shopping wisely decreases waste.
  • Small businesses can campaign easily.
Negative development
  • New products need more money to promote, adding cost.
  • Consumers doubt Ads' content; it impacts the Ads' effect.
  • Distrust between sellers and buyers is bad for the social atmosphere.
Answer 1
Advertising has been losing its influence in recent years, and I think multiple factors cause the trend and will explain them later...

The main reason is that the methods and volumes of Ads are much more than before. Few ads can catch people's attention significantly...

The trend has both positive and negative effects. On the one hand, consumers become more reasonable; it curbs the waste in unnecessary consumption...

In conclusion, the decline in Ad effectiveness is due to more publishing, less credit, and easier access to information by buyers...
Band: 7
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Word Statistics
GroupWord NumberDistinctPercent
All Words30917155%
Top 300 Words140 (45%)54 (31%)38%
300 - 1000 Words57 (18%)42 (24%)73%
Over 1000 Words112 (36%)75 (43%)66%
Other Comments (posteeshaw)
Link Words: 19 (including link phrase: 4)
Sentences: Number: 23; Average Length: 82 characters; Words/Sentence: 13
Suggestions:
IELTS Essay Format:
-High-ratio basic sight words may degrade your writing; suggest rephrasing some.
-Suggest using a few rare or uncommon words to demonstrate your vocabulary range and level.
Task Response:
-The main ideas are relevant, but the conclusion isn't straightforward and needs to be rephrased.
Coherence and Cohesion:
-Each paragraph has a precise central topic, which is developed, and cohesive devices are effectively used.
Lexical Resources:
-Lexis is mainly appropriate for the task, though there are some errors in word choice.
Grammar Range and Accuracy:
-There are various complex structures with frequent error-free sentences and reasonable control over grammar and punctuation.